Foundation proof
ASR Web Services Starter Kit
A public-safe proof asset showing reusable website foundations, industry examples, enquiry-flow structure and maintainable presentation patterns.
What this starter kit gives a buyer
A clear example of how ASR builds websites that can be understood, maintained and extended.
Reusable page structure
Shared EJS layouts and partials power home, about, services, portfolio, FAQ, testimonials, and contact pages.
Example-driven content
Business identity, page copy, services, projects, testimonials, SEO text, and theme choices come from profile modules.
Inquiry-ready foundation
Includes contact validation, CSRF protection, rate limiting, security headers, and deployment-friendly health checks.
Industry example families
A quick look at the kinds of service organisations this structure can support without rebuilding from scratch.
Service businesses
plasterer, accountant, consultant, solicitor
Food and hospitality
cafeDemo, restaurant, takeAway
Creative and personal brands
author, painter, photographer, band, dj
Wellness, coaching and community
lifeCoach, musicLessons, sportCoach, charity, clubs
Built from real project patterns
Demo foundation here, client proof on ASR
This starter stays focused on the reusable build. Full ASR case studies belong on the ASR website, where buyers can read the project story without mixing it into the codebase.
View ASR portfolioWhy they are separate
- Keeps the repo lightweight and reusable
- Avoids mixing client proof with starter architecture
- Lets asrweb.ie act as the polished proof layer
- Protects public/private publishing boundaries
Ready for public portfolio review
This public version shows the shape of the work without exposing private client code, production data, credentials or sensitive assets.
Useful docs
README.md— public project overviewdocs/industry-examples.md— how example loading worksdocs/public-portfolio-notes.md— what stays public vs privatedocs/mockup-fictionalisation.md— how branded mockups should be cleaned before publication- /showcase-mode — public industry examples and configurator strategy